We have been puzzling you with quite a few questions leading up to our new product launch. We asked you if you felt like you have too many clothes yet nothing to wear? Do you wish your closet had fewer clothes but more outfits? Do you end up picking the same clothes all the time? Would you like it if were easier to create outfits?
As suspected, you replied yes to all of them! Well, those are the perils of living in an era of fast fashion. Apart from polluting the environment, cheaper priced and low quality fashion also plagues our lives in the form of overflowing closets, decision fatigue, and a never ending wish list. All these issues common to all of us point to one solution- a capsule wardrobe. But according to the most recent question we asked, 70% of our community members are not familiar with the concept. So let’s get you acquainted!
A term coined in the 70s by a London boutique owner Susie Faux, a capsule wardrobe is a collection of a really versatile, transeason essentials which can be augmented by seasonal quality purchases if there are some ‘gaps’ in your wardrobe. American designer Donna Karan popularized the concept in the 80s and recently, you might have heard Marie Kondo talk about it as a part of a larger minimal lifestyle in her popular Netflix series, 'Tidying Up.'
Simply put, it’s editing your wardrobe down to your favourite pieces that suit your lifestyle and body at the moment.
Originally, Faux suggested that a capsule wardrobe must consist of 2 pairs of trousers, a dress or a skirt, a jacket, a coat, a knit, two pairs of shoes and two bags. But today varying approaches are surfacing to build a capsule wardrobe which are more and more misleading. What used to be a lifestyle practice to use what you already own is now being rebranded as an excuse to shop seasonal pieces every month.
Capsule wardrobes are about getting creative with what you already own and identifying which staple pieces you lack. Shopping is requisite only after a thorough analysis of your needs followed by investment in high-quality pieces potentially custom tailored to your size. It’s quite difficult to build a capsule wardrobe on cheap quality items purchased from fast fashion brands as they keep wearing off in no time. Plus, not to forget that they are trend driven and don’t necessarily match well with other things in your wardrobe. On the other hand, sustainable clothes last a long time as they are made with the finest fabrics by skilled artisans. The classic cuts and colours ensure that they blend easily with other elegant pieces.
Minimalism has been a cornerstone of Redo’s philosophy ever since its inception. Even when we are designing our collection pieces the idea is to make quality pieces so that you can buy better and own less. One of the most important contributions of sustainable fashion is the opportunity for you to invest in fewer, better-quality pieces that last longer and transcend trends. The result is a minimalist wardrobe that feels good every time you look into your uncluttered closet. And it’s September 2019, we have just launched a capsule collection of our own so we felt it’s only fitting that we make you a bigger part of this.
We are launching a series of Minimalist Wardrobe workshops called 'Simplify' this October beginning in Delhi NCR. In the 45 minute session, we will be taking you through a simple 3 step process to declutter your wardrobe, select the correct pieces, and put together a capsule wardrobe that will enable you to use few garments to create numerous looks. Let us know in the comments if you would like to us conduct a workshop in your city too. It’s time to learn how to build your own capsule wardrobe with ease! We look forward to seeing you redoers. Stay tuned for event updates.